Most of us are probably earning only a fraction of what we really could in this business. Is that true for you?

I think the reason is, we don’t use enough of our “Network Marketing Imagination.” Let me show you what I mean.

I’m going to tell you about a legendary guy named “Bungee Bob.” I know some of you have been to the Power Marketing Workshops and know a little about him. I’m also going to ask you to do a few math exercise here about the possibilities in Network Marketing. So have a pencil, calculator and paper handy.

Bungee Bob is an MLM distributor, and he sells an information manual for $75 through the mail. You know, one of those “Financial Independence” manuals, that explains multilevel marketing and makes recommends companies, especially the one he works with. Hopefully, a few of those readers will join under Bungee Bob after reading his manual.

He advertises in the Network Trainer, Money Maker Monthly, different publications. And over a period of one year, he invests $4,000 in advertising. (You might want to write that down.) His ad offered free details and a free report. Bungee Bob collected 1,000 responses for his $4,000 advertising expense.

Now, how did Bungee Bob do on his promotion?

Of the 1,000 leads he received, 50 bought his manual. At $75 each, that was what? $3,750?